Loomly vs Semrush
A detailed, side-by-side comparison of Loomly and Semrush. We compare features, pricing, ease of use, and value for money to help you make the right choice in 2026.
Reviewed by the Ikaroa team · Last updated: March 2026
Quick Verdict
Semrush edges ahead overall with a rating of 4.5/5. However, Loomly (4/5) may be the better fit if you prioritise Marketing teams wanting content inspiration and structured approval workflows. Read on for the full breakdown.
Loomly vs Semrush at a Glance
Loomly
★ 4Loomly is a social media management platform designed for marketing teams. It stands out with its post inspiration feature, which suggests content ideas based on trending topics, RSS feeds, and social media holidays. Known for its clean workflow management and approval process, ideal for teams with structured content processes.
Starting from: £23/month
Best for: Marketing teams wanting content inspiration and structured approval workflows
Read full review →Semrush
★ 4.5Semrush is the most comprehensive SEO and digital marketing toolkit on the market. It offers keyword research, site audits, competitor analysis, backlink tracking, content marketing tools, and PPC research. Used by agencies and in-house marketing teams worldwide as their primary SEO platform.
Starting from: £100/month
Best for: Agencies and marketing teams wanting the most comprehensive SEO and digital marketing toolkit
Read full review →Loomly vs Semrush Feature Comparison
Here is how Loomly and Semrush compare across the features that matter most. We have tested both platforms extensively across client implementations.
| Feature | Loomly | Semrush |
|---|---|---|
| Free Plan Available | No | No |
| Starting Price | £23/month | £100/month |
| Best For | Marketing teams wanting content inspiration and structured approval workflows | Agencies and marketing teams wanting the most comprehensive SEO and digital marketing toolkit |
| Our Rating | 4/5 | 4.5/5 |
| Mobile App | Limited | Limited |
| Email Marketing | No | No |
| Automation | Limited | Limited |
| Reporting | Basic | Yes |
| Integrations | Limited | Limited |
| API Access | Limited | Limited |
| Ikaroa Exclusive Discount | N/A | N/A |
Loomly vs Semrush Pricing
Pricing is often the deciding factor. Here is a full breakdown of what each platform charges at every tier:
Loomly Pricing
Base
£23/month
- ✓2 users
- ✓10 social accounts
- ✓Unlimited posts
- ✓Post ideas & optimization
Standard
£54/month
- ✓6 users
- ✓20 social accounts
- ✓Advanced analytics
- ✓Content library
Advanced
£113/month
- ✓14 users
- ✓35 social accounts
- ✓Custom workflows
- ✓Branded reports
Premium
£226/month
- ✓30 users
- ✓50 social accounts
- ✓White-label reports
- ✓Custom roles
Semrush Pricing
Pro
£100/month
- ✓5 projects
- ✓500 keywords to track
- ✓10,000 results per report
- ✓SEO, PPC, and research tools
Guru
£190/month
- ✓15 projects
- ✓1,500 keywords
- ✓30,000 results per report
- ✓Content marketing toolkit
Business
£350/month
- ✓40 projects
- ✓5,000 keywords
- ✓50,000 results per report
- ✓API access
Not sure which to pick?
Our team has implemented both Loomly and Semrush for clients. We can help you decide based on your specific needs.
Loomly Pros and Cons
✓Pros
- •Unique content inspiration feature
- •Excellent approval workflows
- •Clean, intuitive interface
- •Good value for team features
- •Post optimization suggestions
✗Cons
- •No social listening
- •Engagement features are limited
- •Analytics less deep than Sprout Social
- •No built-in CRM
- •Limited integrations
Semrush Pros and Cons
✓Pros
- •Most comprehensive SEO toolkit available
- •Excellent keyword research database
- •Strong competitor analysis tools
- •Content marketing features included
- •Regular feature updates and improvements
✗Cons
- •Expensive, especially for individuals
- •Per-user pricing adds significant cost
- •Can be overwhelming for beginners
- •Some data can be less accurate for UK-specific searches
- •Learning curve for the full toolkit
Our Verdict: Loomly vs Semrush
Both Loomly and Semrush are solid options, but they serve different needs. Having implemented both for multiple clients, here is our recommendation:
Choose Loomly if you need Marketing teams wanting content inspiration and structured approval workflows. With a starting price of £23/month and a rating of 4/5, it offers unique content inspiration feature.
Choose Semrush if you need Agencies and marketing teams wanting the most comprehensive SEO and digital marketing toolkit. Starting at £100/month with a 4.5/5 rating, it excels at most comprehensive seo toolkit available.
Still not sure? Talk to the Ikaroa team. We have helped hundreds of businesses make this exact decision, and we are happy to point you in the right direction.
🎁 Get either product at a discount through Ikaroa Partners
Consider Open Doors Instead
Why choose between Loomly and Semrush? Open Doors gives you the best features of both in one platform, for less. It is an all-in-one CRM with email marketing, SMS, funnels, booking, invoicing, automation, and more, starting at just £97/month with unlimited contacts.
Need implementation help?
Ikaroa can set up Loomly or Semrush for your business, migrate your data, and train your team. We have done it dozens of times.
Free consultation. No obligation.