Webflow vs Squarespace
A detailed, side-by-side comparison of Webflow and Squarespace. We compare features, pricing, ease of use, and value for money to help you make the right choice in 2026.
Reviewed by the Ikaroa team · Last updated: March 2026
Quick Verdict
Webflow edges ahead overall with a rating of 4.4/5. However, Squarespace (4.3/5) may be the better fit if you prioritise Creatives, portfolios, and brands wanting beautiful, design-forward websites. Read on for the full breakdown.
Webflow vs Squarespace at a Glance
Webflow
★ 4.4Webflow is a professional website builder that gives designers and developers the power of code without writing it. It offers a visual canvas that generates clean, production-ready HTML, CSS, and JavaScript. Known for its CMS, interactions, and ability to create complex, custom websites that rival hand-coded sites.
Starting from: £0/month
Best for: Designers and agencies wanting professional, custom websites without writing code
Read full review →Squarespace
★ 4.3Squarespace is a premium website builder known for its stunning, designer-quality templates and all-in-one approach. It combines website building, hosting, domains, e-commerce, email marketing, and scheduling into a single platform. Popular with creatives, portfolio-based businesses, and brands that prioritise visual design.
Starting from: £12/month
Best for: Creatives, portfolios, and brands wanting beautiful, design-forward websites
Read full review →Webflow vs Squarespace Feature Comparison
Here is how Webflow and Squarespace compare across the features that matter most. We have tested both platforms extensively across client implementations.
| Feature | Webflow | Squarespace |
|---|---|---|
| Free Plan Available | Yes | No |
| Starting Price | £0/month | £12/month |
| Best For | Designers and agencies wanting professional, custom websites without writing code | Creatives, portfolios, and brands wanting beautiful, design-forward websites |
| Our Rating | 4.4/5 | 4.3/5 |
| Mobile App | Limited | Limited |
| Email Marketing | No | Yes |
| Automation | Limited | Limited |
| Reporting | Basic | Basic |
| Integrations | Limited | Limited |
| API Access | Limited | Limited |
| Ikaroa Exclusive Discount | N/A | N/A |
Webflow vs Squarespace Pricing
Pricing is often the deciding factor. Here is a full breakdown of what each platform charges at every tier:
Webflow Pricing
Starter
£0/month
- ✓2 pages
- ✓Webflow branding
- ✓Limited CMS
- ✓Staging site
Basic
£11/month
- ✓150 pages
- ✓Custom domain
- ✓No branding
- ✓50GB bandwidth
CMS
£19/month
- ✓150 pages
- ✓CMS collections
- ✓10,000 CMS items
- ✓200GB bandwidth
Business
£36/month
- ✓150 pages
- ✓10,000 CMS items
- ✓Custom code
- ✓Site search
Squarespace Pricing
Personal
£12/month
- ✓Website builder
- ✓Free domain
- ✓SSL
- ✓Unlimited bandwidth
Business
£18/month
- ✓Everything in Personal
- ✓Basic e-commerce
- ✓Google Workspace
- ✓Advanced analytics
Basic Commerce
£23/month
- ✓Everything in Business
- ✓No transaction fees
- ✓POS
- ✓Customer accounts
Advanced Commerce
£38/month
- ✓Everything in Basic Commerce
- ✓Subscriptions
- ✓Advanced shipping
- ✓Commerce APIs
Not sure which to pick?
Our team has implemented both Webflow and Squarespace for clients. We can help you decide based on your specific needs.
Webflow Pros and Cons
✓Pros
- •Professional-grade websites without coding
- •Clean, semantic code output
- •Powerful CMS with visual editing
- •Excellent interactions and animations
- •Full design freedom (not template-locked)
✗Cons
- •Steep learning curve for beginners
- •E-commerce is limited compared to Shopify
- •Per-site pricing can get expensive
- •Not ideal for non-designers
- •Client editing requires Editor plan
Squarespace Pros and Cons
✓Pros
- •Stunning, award-winning templates
- •All-in-one platform (no plugins needed)
- •Excellent for portfolios and visual brands
- •Built-in scheduling (Acuity)
- •Strong blogging capabilities
✗Cons
- •Less flexible than WordPress for complex sites
- •E-commerce features lag behind Shopify
- •No app marketplace (limited extensions)
- •Customisation requires coding for advanced needs
- •Pricing is mid-range for what you get
Our Verdict: Webflow vs Squarespace
Both Webflow and Squarespace are solid options, but they serve different needs. Having implemented both for multiple clients, here is our recommendation:
Choose Webflow if you need Designers and agencies wanting professional, custom websites without writing code. With a starting price of £0/month and a rating of 4.4/5, it offers professional-grade websites without coding.
Choose Squarespace if you need Creatives, portfolios, and brands wanting beautiful, design-forward websites. Starting at £12/month with a 4.3/5 rating, it excels at stunning, award-winning templates.
Still not sure? Talk to the Ikaroa team. We have helped hundreds of businesses make this exact decision, and we are happy to point you in the right direction.
🎁 Get either product at a discount through Ikaroa Partners
Consider Open Doors Instead
Why choose between Webflow and Squarespace? Open Doors gives you the best features of both in one platform, for less. It is an all-in-one CRM with email marketing, SMS, funnels, booking, invoicing, automation, and more, starting at just £97/month with unlimited contacts.
Need implementation help?
Ikaroa can set up Webflow or Squarespace for your business, migrate your data, and train your team. We have done it dozens of times.
Free consultation. No obligation.