Brevo vs Pipedrive

A detailed, side-by-side comparison of Brevo and Pipedrive. We compare features, pricing, ease of use, and value for money to help you make the right choice in 2026.

Reviewed by the Ikaroa team Β· Last updated: March 2026

Quick Verdict

Pipedrive edges ahead overall with a rating of 4.4/5. However, Brevo (4/5) may be the better fit if you prioritise Budget-conscious businesses needing email marketing with basic CRM. Read on for the full breakdown.

Brevo vs Pipedrive at a Glance

B

Brevo

β˜… 4

Formerly Sendinblue, Brevo offers an affordable all-in-one marketing platform with CRM, email marketing, SMS, and chat. Known for its generous free plan and pay-as-you-go pricing.

Starting from: Β£0/month

Best for: Budget-conscious businesses needing email marketing with basic CRM

Read full review β†’
P

Pipedrive

β˜… 4.4

A sales-focused CRM built by salespeople, for salespeople. Pipedrive excels at visual pipeline management and is known for its simplicity and ease of use.

Starting from: Β£14/user/month

Best for: Sales teams wanting a simple, visual pipeline-focused CRM

Read full review β†’

Brevo vs Pipedrive Feature Comparison

Here is how Brevo and Pipedrive compare across the features that matter most. We have tested both platforms extensively across client implementations.

FeatureBrevoPipedrive
Free Plan AvailableYesNo
Starting PriceΒ£0/monthΒ£14/user/month
Best ForBudget-conscious businesses needing email marketing with basic CRMSales teams wanting a simple, visual pipeline-focused CRM
Our Rating4/54.4/5
Mobile AppLimitedYes
Email MarketingYesNo
AutomationYesYes
ReportingYesYes
IntegrationsLimitedExtensive
API AccessLimitedLimited
Ikaroa Exclusive DiscountN/AN/A

Brevo vs Pipedrive Pricing

Pricing is often the deciding factor. Here is a full breakdown of what each platform charges at every tier:

Brevo Pricing

Free

Β£0/month

  • βœ“300 emails/day
  • βœ“Unlimited contacts
  • βœ“Email campaigns
  • βœ“CRM

Starter

Β£19/month

  • βœ“Everything in Free
  • βœ“20,000 emails/month
  • βœ“No daily sending limit
  • βœ“Basic reporting

Business

Β£49/month

  • βœ“Everything in Starter
  • βœ“Marketing automation
  • βœ“A/B testing
  • βœ“Advanced statistics

Enterprise

Custom

  • βœ“Everything in Business
  • βœ“Dedicated IP
  • βœ“Priority support
  • βœ“Advanced integrations

Pipedrive Pricing

Essential

Β£14/user/month

  • βœ“Pipeline management
  • βœ“Deal tracking
  • βœ“Email integration

Advanced

Β£29/user/month

  • βœ“Everything in Essential
  • βœ“Email automation
  • βœ“Workflow automation

Professional

Β£49/user/month

  • βœ“Everything in Advanced
  • βœ“Revenue forecasting
  • βœ“Team management
  • βœ“Custom fields

Power

Β£64/user/month

  • βœ“Everything in Professional
  • βœ“Phone support
  • βœ“Project management

Enterprise

Β£79/user/month

  • βœ“Everything in Power
  • βœ“Enhanced security
  • βœ“Unlimited reports

Not sure which to pick?

Our team has implemented both Brevo and Pipedrive for clients. We can help you decide based on your specific needs.

Talk to Our Team

Brevo Pros and Cons

βœ“Pros

  • β€’Very affordable, generous free plan
  • β€’Email AND SMS marketing combined
  • β€’Unlimited contacts on all plans
  • β€’Good transactional email service
  • β€’GDPR-compliant (EU-based)

βœ—Cons

  • β€’CRM features are basic compared to dedicated tools
  • β€’Automation limited on lower tiers
  • β€’Email builder could be more intuitive
  • β€’Limited integrations compared to competitors
  • β€’Support can be slow on free plan

Pipedrive Pros and Cons

βœ“Pros

  • β€’Beautiful, intuitive visual pipeline
  • β€’Very easy to set up and use
  • β€’Excellent mobile app
  • β€’Good value for money
  • β€’Built-in calling features

βœ—Cons

  • β€’Limited marketing features
  • β€’Reporting could be more advanced
  • β€’No free plan available
  • β€’Email integration can be clunky
  • β€’Limited customer support features

Our Verdict: Brevo vs Pipedrive

Both Brevo and Pipedrive are solid options, but they serve different needs. Having implemented both for multiple clients, here is our recommendation:

Choose Brevo if you need Budget-conscious businesses needing email marketing with basic CRM. With a starting price of Β£0/month and a rating of 4/5, it offers very affordable, generous free plan.

Choose Pipedrive if you need Sales teams wanting a simple, visual pipeline-focused CRM. Starting at Β£14/user/month with a 4.4/5 rating, it excels at beautiful, intuitive visual pipeline.

Still not sure? Talk to the Ikaroa team. We have helped hundreds of businesses make this exact decision, and we are happy to point you in the right direction.

🎁 Get either product at a discount through Ikaroa Partners

⭐ Our Pick

Consider Open Doors Instead

Why choose between Brevo and Pipedrive? Open Doors gives you the best features of both in one platform, for less. It is an all-in-one CRM with email marketing, SMS, funnels, booking, invoicing, automation, and more, starting at just Β£97/month with unlimited contacts.

β˜…β˜…β˜…β˜…β˜…4.8/5
|From Β£97/month|Unlimited contacts
🎁 14-day free trial + 30% off first 3 months with code IKAROA30

Need implementation help?

Ikaroa can set up Brevo or Pipedrive for your business, migrate your data, and train your team. We have done it dozens of times.

Free consultation. No obligation.

Brevo vs Pipedrive: Frequently Asked Questions

It depends on your needs. Brevo scores 4/5 and is better for Budget-conscious businesses needing email marketing with basic CRM, while Pipedrive scores 4.4/5 and excels at Sales teams wanting a simple, visual pipeline-focused CRM. We recommend evaluating both against your specific requirements using our comparison table.

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