Constant Contact vs Pipedrive
A detailed, side-by-side comparison of Constant Contact and Pipedrive. We compare features, pricing, ease of use, and value for money to help you make the right choice in 2026.
Reviewed by the Ikaroa team · Last updated: March 2026
Quick Verdict
Pipedrive edges ahead overall with a rating of 4.4/5. However, Constant Contact (3.9/5) may be the better fit if you prioritise Small businesses and nonprofits wanting simple, reliable email marketing with great support. Read on for the full breakdown.
Constant Contact vs Pipedrive at a Glance
Constant Contact
★ 3.9Constant Contact is one of the longest-running email marketing platforms, trusted by small businesses for over 25 years. It offers straightforward email marketing with event management, social media tools, and e-commerce features. Known for excellent customer support and an easy learning curve.
Starting from: £10/month
Best for: Small businesses and nonprofits wanting simple, reliable email marketing with great support
Read full review →Pipedrive
★ 4.4A sales-focused CRM built by salespeople, for salespeople. Pipedrive excels at visual pipeline management and is known for its simplicity and ease of use.
Starting from: £14/user/month
Best for: Sales teams wanting a simple, visual pipeline-focused CRM
Read full review →Constant Contact vs Pipedrive Feature Comparison
Here is how Constant Contact and Pipedrive compare across the features that matter most. We have tested both platforms extensively across client implementations.
| Feature | Constant Contact | Pipedrive |
|---|---|---|
| Free Plan Available | No | No |
| Starting Price | £10/month | £14/user/month |
| Best For | Small businesses and nonprofits wanting simple, reliable email marketing with great support | Sales teams wanting a simple, visual pipeline-focused CRM |
| Our Rating | 3.9/5 | 4.4/5 |
| Mobile App | Limited | Yes |
| Email Marketing | Yes | No |
| Automation | Yes | Yes |
| Reporting | Yes | Yes |
| Integrations | Extensive | Extensive |
| API Access | Limited | Limited |
| Ikaroa Exclusive Discount | N/A | N/A |
Constant Contact vs Pipedrive Pricing
Pricing is often the deciding factor. Here is a full breakdown of what each platform charges at every tier:
Constant Contact Pricing
Lite
£10/month
- ✓500 contacts
- ✓10x contact email sends
- ✓Basic automation
- ✓Social posting
Standard
£28/month
- ✓500 contacts
- ✓12x contact email sends
- ✓A/B testing
- ✓Contact segmentation
Premium
£75/month
- ✓500 contacts
- ✓24x contact email sends
- ✓Advanced automation
- ✓Custom segments
- ✓SEO recommendations
Pipedrive Pricing
Essential
£14/user/month
- ✓Pipeline management
- ✓Deal tracking
- ✓Email integration
Advanced
£29/user/month
- ✓Everything in Essential
- ✓Email automation
- ✓Workflow automation
Professional
£49/user/month
- ✓Everything in Advanced
- ✓Revenue forecasting
- ✓Team management
- ✓Custom fields
Power
£64/user/month
- ✓Everything in Professional
- ✓Phone support
- ✓Project management
Enterprise
£79/user/month
- ✓Everything in Power
- ✓Enhanced security
- ✓Unlimited reports
Not sure which to pick?
Our team has implemented both Constant Contact and Pipedrive for clients. We can help you decide based on your specific needs.
Constant Contact Pros and Cons
✓Pros
- •Excellent customer support (phone, chat, email)
- •Very easy to learn and use
- •Built-in event management tools
- •Good deliverability rates
- •Strong template library
✗Cons
- •More expensive than newer competitors
- •Automation is basic compared to ActiveCampaign
- •Limited A/B testing on lower plans
- •Template editor can feel dated
- •Contact-based pricing gets costly
Pipedrive Pros and Cons
✓Pros
- •Beautiful, intuitive visual pipeline
- •Very easy to set up and use
- •Excellent mobile app
- •Good value for money
- •Built-in calling features
✗Cons
- •Limited marketing features
- •Reporting could be more advanced
- •No free plan available
- •Email integration can be clunky
- •Limited customer support features
Our Verdict: Constant Contact vs Pipedrive
Both Constant Contact and Pipedrive are solid options, but they serve different needs. Having implemented both for multiple clients, here is our recommendation:
Choose Constant Contact if you need Small businesses and nonprofits wanting simple, reliable email marketing with great support. With a starting price of £10/month and a rating of 3.9/5, it offers excellent customer support (phone, chat, email).
Choose Pipedrive if you need Sales teams wanting a simple, visual pipeline-focused CRM. Starting at £14/user/month with a 4.4/5 rating, it excels at beautiful, intuitive visual pipeline.
Still not sure? Talk to the Ikaroa team. We have helped hundreds of businesses make this exact decision, and we are happy to point you in the right direction.
🎁 Get either product at a discount through Ikaroa Partners
Consider Open Doors Instead
Why choose between Constant Contact and Pipedrive? Open Doors gives you the best features of both in one platform, for less. It is an all-in-one CRM with email marketing, SMS, funnels, booking, invoicing, automation, and more, starting at just £97/month with unlimited contacts.
Need implementation help?
Ikaroa can set up Constant Contact or Pipedrive for your business, migrate your data, and train your team. We have done it dozens of times.
Free consultation. No obligation.