Hootsuite vs Pipedrive
A detailed, side-by-side comparison of Hootsuite and Pipedrive. We compare features, pricing, ease of use, and value for money to help you make the right choice in 2026.
Reviewed by the Ikaroa team · Last updated: March 2026
Quick Verdict
Pipedrive edges ahead overall with a rating of 4.4/5. However, Hootsuite (4/5) may be the better fit if you prioritise Enterprise teams and agencies needing comprehensive social media management with listening. Read on for the full breakdown.
Hootsuite vs Pipedrive at a Glance
Hootsuite
★ 4Hootsuite is one of the most established social media management platforms, used by enterprises and agencies worldwide. It offers comprehensive scheduling, monitoring, analytics, and team collaboration across all major social networks. Known for its social listening capabilities and enterprise-grade features.
Starting from: £82/month
Best for: Enterprise teams and agencies needing comprehensive social media management with listening
Read full review →Pipedrive
★ 4.4A sales-focused CRM built by salespeople, for salespeople. Pipedrive excels at visual pipeline management and is known for its simplicity and ease of use.
Starting from: £14/user/month
Best for: Sales teams wanting a simple, visual pipeline-focused CRM
Read full review →Hootsuite vs Pipedrive Feature Comparison
Here is how Hootsuite and Pipedrive compare across the features that matter most. We have tested both platforms extensively across client implementations.
| Feature | Hootsuite | Pipedrive |
|---|---|---|
| Free Plan Available | No | No |
| Starting Price | £82/month | £14/user/month |
| Best For | Enterprise teams and agencies needing comprehensive social media management with listening | Sales teams wanting a simple, visual pipeline-focused CRM |
| Our Rating | 4/5 | 4.4/5 |
| Mobile App | Yes | Yes |
| Email Marketing | No | No |
| Automation | Limited | Yes |
| Reporting | Yes | Yes |
| Integrations | Extensive | Extensive |
| API Access | Limited | Limited |
| Ikaroa Exclusive Discount | N/A | N/A |
Hootsuite vs Pipedrive Pricing
Pricing is often the deciding factor. Here is a full breakdown of what each platform charges at every tier:
Hootsuite Pricing
Professional
£82/month
- ✓1 user
- ✓10 social accounts
- ✓Unlimited scheduling
- ✓Best time to post
Team
£199/month
- ✓3 users
- ✓20 social accounts
- ✓Custom analytics
- ✓Team assignments
Enterprise
Custom
- ✓5+ users
- ✓50+ social accounts
- ✓Social listening
- ✓Advanced analytics
Pipedrive Pricing
Essential
£14/user/month
- ✓Pipeline management
- ✓Deal tracking
- ✓Email integration
Advanced
£29/user/month
- ✓Everything in Essential
- ✓Email automation
- ✓Workflow automation
Professional
£49/user/month
- ✓Everything in Advanced
- ✓Revenue forecasting
- ✓Team management
- ✓Custom fields
Power
£64/user/month
- ✓Everything in Professional
- ✓Phone support
- ✓Project management
Enterprise
£79/user/month
- ✓Everything in Power
- ✓Enhanced security
- ✓Unlimited reports
Not sure which to pick?
Our team has implemented both Hootsuite and Pipedrive for clients. We can help you decide based on your specific needs.
Hootsuite Pros and Cons
✓Pros
- •Most comprehensive social media management platform
- •Excellent social listening capabilities
- •Strong team collaboration and approval workflows
- •Supports all major social networks
- •Enterprise-grade security and compliance
✗Cons
- •Expensive compared to newer alternatives
- •Interface can feel cluttered
- •Free plan was discontinued
- •Steep learning curve for full feature set
- •Per-user pricing adds up quickly
Pipedrive Pros and Cons
✓Pros
- •Beautiful, intuitive visual pipeline
- •Very easy to set up and use
- •Excellent mobile app
- •Good value for money
- •Built-in calling features
✗Cons
- •Limited marketing features
- •Reporting could be more advanced
- •No free plan available
- •Email integration can be clunky
- •Limited customer support features
Our Verdict: Hootsuite vs Pipedrive
Both Hootsuite and Pipedrive are solid options, but they serve different needs. Having implemented both for multiple clients, here is our recommendation:
Choose Hootsuite if you need Enterprise teams and agencies needing comprehensive social media management with listening. With a starting price of £82/month and a rating of 4/5, it offers most comprehensive social media management platform.
Choose Pipedrive if you need Sales teams wanting a simple, visual pipeline-focused CRM. Starting at £14/user/month with a 4.4/5 rating, it excels at beautiful, intuitive visual pipeline.
Still not sure? Talk to the Ikaroa team. We have helped hundreds of businesses make this exact decision, and we are happy to point you in the right direction.
🎁 Get either product at a discount through Ikaroa Partners
Consider Open Doors Instead
Why choose between Hootsuite and Pipedrive? Open Doors gives you the best features of both in one platform, for less. It is an all-in-one CRM with email marketing, SMS, funnels, booking, invoicing, automation, and more, starting at just £97/month with unlimited contacts.
Need implementation help?
Ikaroa can set up Hootsuite or Pipedrive for your business, migrate your data, and train your team. We have done it dozens of times.
Free consultation. No obligation.