Loomly vs Pipedrive
A detailed, side-by-side comparison of Loomly and Pipedrive. We compare features, pricing, ease of use, and value for money to help you make the right choice in 2026.
Reviewed by the Ikaroa team · Last updated: March 2026
Quick Verdict
Pipedrive edges ahead overall with a rating of 4.4/5. However, Loomly (4/5) may be the better fit if you prioritise Marketing teams wanting content inspiration and structured approval workflows. Read on for the full breakdown.
Loomly vs Pipedrive at a Glance
Loomly
★ 4Loomly is a social media management platform designed for marketing teams. It stands out with its post inspiration feature, which suggests content ideas based on trending topics, RSS feeds, and social media holidays. Known for its clean workflow management and approval process, ideal for teams with structured content processes.
Starting from: £23/month
Best for: Marketing teams wanting content inspiration and structured approval workflows
Read full review →Pipedrive
★ 4.4A sales-focused CRM built by salespeople, for salespeople. Pipedrive excels at visual pipeline management and is known for its simplicity and ease of use.
Starting from: £14/user/month
Best for: Sales teams wanting a simple, visual pipeline-focused CRM
Read full review →Loomly vs Pipedrive Feature Comparison
Here is how Loomly and Pipedrive compare across the features that matter most. We have tested both platforms extensively across client implementations.
| Feature | Loomly | Pipedrive |
|---|---|---|
| Free Plan Available | No | No |
| Starting Price | £23/month | £14/user/month |
| Best For | Marketing teams wanting content inspiration and structured approval workflows | Sales teams wanting a simple, visual pipeline-focused CRM |
| Our Rating | 4/5 | 4.4/5 |
| Mobile App | Limited | Yes |
| Email Marketing | No | No |
| Automation | Limited | Yes |
| Reporting | Basic | Yes |
| Integrations | Limited | Extensive |
| API Access | Limited | Limited |
| Ikaroa Exclusive Discount | N/A | N/A |
Loomly vs Pipedrive Pricing
Pricing is often the deciding factor. Here is a full breakdown of what each platform charges at every tier:
Loomly Pricing
Base
£23/month
- ✓2 users
- ✓10 social accounts
- ✓Unlimited posts
- ✓Post ideas & optimization
Standard
£54/month
- ✓6 users
- ✓20 social accounts
- ✓Advanced analytics
- ✓Content library
Advanced
£113/month
- ✓14 users
- ✓35 social accounts
- ✓Custom workflows
- ✓Branded reports
Premium
£226/month
- ✓30 users
- ✓50 social accounts
- ✓White-label reports
- ✓Custom roles
Pipedrive Pricing
Essential
£14/user/month
- ✓Pipeline management
- ✓Deal tracking
- ✓Email integration
Advanced
£29/user/month
- ✓Everything in Essential
- ✓Email automation
- ✓Workflow automation
Professional
£49/user/month
- ✓Everything in Advanced
- ✓Revenue forecasting
- ✓Team management
- ✓Custom fields
Power
£64/user/month
- ✓Everything in Professional
- ✓Phone support
- ✓Project management
Enterprise
£79/user/month
- ✓Everything in Power
- ✓Enhanced security
- ✓Unlimited reports
Not sure which to pick?
Our team has implemented both Loomly and Pipedrive for clients. We can help you decide based on your specific needs.
Loomly Pros and Cons
✓Pros
- •Unique content inspiration feature
- •Excellent approval workflows
- •Clean, intuitive interface
- •Good value for team features
- •Post optimization suggestions
✗Cons
- •No social listening
- •Engagement features are limited
- •Analytics less deep than Sprout Social
- •No built-in CRM
- •Limited integrations
Pipedrive Pros and Cons
✓Pros
- •Beautiful, intuitive visual pipeline
- •Very easy to set up and use
- •Excellent mobile app
- •Good value for money
- •Built-in calling features
✗Cons
- •Limited marketing features
- •Reporting could be more advanced
- •No free plan available
- •Email integration can be clunky
- •Limited customer support features
Our Verdict: Loomly vs Pipedrive
Both Loomly and Pipedrive are solid options, but they serve different needs. Having implemented both for multiple clients, here is our recommendation:
Choose Loomly if you need Marketing teams wanting content inspiration and structured approval workflows. With a starting price of £23/month and a rating of 4/5, it offers unique content inspiration feature.
Choose Pipedrive if you need Sales teams wanting a simple, visual pipeline-focused CRM. Starting at £14/user/month with a 4.4/5 rating, it excels at beautiful, intuitive visual pipeline.
Still not sure? Talk to the Ikaroa team. We have helped hundreds of businesses make this exact decision, and we are happy to point you in the right direction.
🎁 Get either product at a discount through Ikaroa Partners
Consider Open Doors Instead
Why choose between Loomly and Pipedrive? Open Doors gives you the best features of both in one platform, for less. It is an all-in-one CRM with email marketing, SMS, funnels, booking, invoicing, automation, and more, starting at just £97/month with unlimited contacts.
Need implementation help?
Ikaroa can set up Loomly or Pipedrive for your business, migrate your data, and train your team. We have done it dozens of times.
Free consultation. No obligation.