Salesforce vs Shopify
A detailed, side-by-side comparison of Salesforce and Shopify. We compare features, pricing, ease of use, and value for money to help you make the right choice in 2026.
Reviewed by the Ikaroa team · Last updated: March 2026
Quick Verdict
Shopify edges ahead overall with a rating of 4.5/5. However, Salesforce (4.3/5) may be the better fit if you prioritise Mid to large enterprises needing highly customisable CRM with complex workflows. Read on for the full breakdown.
Salesforce vs Shopify at a Glance
Salesforce
★ 4.3The world's leading CRM platform, Salesforce offers unmatched customisation and scalability. Best suited for larger organisations with complex sales processes and dedicated admin resources.
Starting from: £20/user/month
Best for: Mid to large enterprises needing highly customisable CRM with complex workflows
Read full review →Shopify
★ 4.5Shopify is the world's leading e-commerce platform, powering millions of online stores globally. It provides everything needed to start, run, and grow an online business, from website building and product management to payment processing and shipping. Known for its ease of use and extensive app ecosystem.
Starting from: £24/month
Best for: Businesses wanting the easiest, most complete e-commerce platform with massive app ecosystem
Read full review →Salesforce vs Shopify Feature Comparison
Here is how Salesforce and Shopify compare across the features that matter most. We have tested both platforms extensively across client implementations.
| Feature | Salesforce | Shopify |
|---|---|---|
| Free Plan Available | No | No |
| Starting Price | £20/user/month | £24/month |
| Best For | Mid to large enterprises needing highly customisable CRM with complex workflows | Businesses wanting the easiest, most complete e-commerce platform with massive app ecosystem |
| Our Rating | 4.3/5 | 4.5/5 |
| Mobile App | Yes | Yes |
| Email Marketing | No | No |
| Automation | Yes | Limited |
| Reporting | Yes | Basic |
| Integrations | Limited | Limited |
| API Access | Yes | Limited |
| Ikaroa Exclusive Discount | N/A | N/A |
Salesforce vs Shopify Pricing
Pricing is often the deciding factor. Here is a full breakdown of what each platform charges at every tier:
Salesforce Pricing
Starter
£20/user/month
- ✓Lead management
- ✓Opportunity tracking
- ✓Email integration
Professional
£60/user/month
- ✓Everything in Starter
- ✓Pipeline management
- ✓Forecasting
Enterprise
£120/user/month
- ✓Everything in Professional
- ✓Workflow automation
- ✓Advanced reporting
Unlimited
£240/user/month
- ✓Everything in Enterprise
- ✓AI features
- ✓24/7 support
- ✓Sandbox
Shopify Pricing
Basic
£24/month
- ✓Online store
- ✓Unlimited products
- ✓2 staff accounts
- ✓Basic reports
Shopify
£59/month
- ✓Everything in Basic
- ✓5 staff accounts
- ✓Professional reports
- ✓Lower card rates
Advanced
£289/month
- ✓Everything in Shopify
- ✓15 staff accounts
- ✓Custom reports
- ✓Lowest card rates
Shopify Plus
From £1,750/month
- ✓Enterprise features
- ✓Unlimited staff
- ✓Dedicated support
- ✓Customisable checkout
Not sure which to pick?
Our team has implemented both Salesforce and Shopify for clients. We can help you decide based on your specific needs.
Salesforce Pros and Cons
✓Pros
- •Incredibly customisable and scalable
- •Massive ecosystem (AppExchange has 5,000+ apps)
- •Industry-leading AI features with Einstein
- •Robust reporting and analytics
- •Trusted by Fortune 500 companies
✗Cons
- •Steep learning curve, often requires admin training
- •Expensive, especially for smaller teams
- •Complex pricing with many add-ons
- •Can feel over-engineered for simple use cases
- •Implementation can take months
Shopify Pros and Cons
✓Pros
- •Easiest e-commerce platform to use
- •Massive app ecosystem (8,000+ apps)
- •Excellent payment processing (Shopify Payments)
- •Scales from small to enterprise
- •Strong SEO capabilities
✗Cons
- •Transaction fees if not using Shopify Payments
- •Monthly costs add up with apps
- •Limited customisation without coding
- •Content management is basic compared to WordPress
- •Migrating away is difficult
Our Verdict: Salesforce vs Shopify
Both Salesforce and Shopify are solid options, but they serve different needs. Having implemented both for multiple clients, here is our recommendation:
Choose Salesforce if you need Mid to large enterprises needing highly customisable CRM with complex workflows. With a starting price of £20/user/month and a rating of 4.3/5, it offers incredibly customisable and scalable.
Choose Shopify if you need Businesses wanting the easiest, most complete e-commerce platform with massive app ecosystem. Starting at £24/month with a 4.5/5 rating, it excels at easiest e-commerce platform to use.
Still not sure? Talk to the Ikaroa team. We have helped hundreds of businesses make this exact decision, and we are happy to point you in the right direction.
🎁 Get either product at a discount through Ikaroa Partners
Consider Open Doors Instead
Why choose between Salesforce and Shopify? Open Doors gives you the best features of both in one platform, for less. It is an all-in-one CRM with email marketing, SMS, funnels, booking, invoicing, automation, and more, starting at just £97/month with unlimited contacts.
Need implementation help?
Ikaroa can set up Salesforce or Shopify for your business, migrate your data, and train your team. We have done it dozens of times.
Free consultation. No obligation.