FreshBooks Review 2026
Reviewed by the Ikaroa team · Last updated: March 2026
Overview
FreshBooks is an invoicing-first accounting platform designed for freelancers and service-based businesses. It excels at creating professional invoices, tracking time, managing expenses, and accepting payments. While it has added double-entry accounting features, its core strength remains making invoicing painless.
We have been working with FreshBooks across multiple client projects since 2005, and this review reflects our hands-on experience implementing it for businesses of all sizes. Founded in 2003 and headquartered in Toronto, Canada, FreshBooks has established itself as a solid option in the accounting category.
Starting Price
£12/month
Founded
2003
Headquarters
Toronto, Canada
Our Rating
4.2/5
FreshBooks Key Features
FreshBooks offers a comprehensive feature set that covers the core needs of most businesses in the accounting space. Here are the standout features we have tested:
FreshBooks Pricing in 2026
FreshBooks pricing starts at £12/month and scales up based on features and team size. Here is a breakdown of every tier:
FreshBooks Pricing
Lite
£12/month
- ✓5 billable clients
- ✓Unlimited invoices
- ✓Expense tracking
- ✓Time tracking
Plus
£22/month
- ✓50 billable clients
- ✓Automated recurring invoices
- ✓Business health reports
- ✓Double-entry accounting
Premium
£35/month
- ✓Unlimited clients
- ✓Project profitability
- ✓Customised email templates
- ✓Auto bank reconciliation
Select
Custom
- ✓Dedicated account manager
- ✓Custom onboarding
- ✓Accounts payable
- ✓Lower credit card rates
FreshBooks Pros and Cons
Based on our experience implementing FreshBooks for clients, here is what we like and what could be better:
✓Pros
- •Best-in-class invoicing experience
- •Excellent time tracking built in
- •Beautiful, professional invoice templates
- •Easy to learn for non-accountants
- •Great mobile app for invoicing on the go
✗Cons
- •Client limits on lower tiers
- •Full accounting features are newer and less mature
- •More expensive per feature than Xero or QuickBooks
- •Limited inventory management
- •Not suitable for complex accounting needs
Who Is FreshBooks Best For?
Freelancers and service businesses wanting beautiful invoicing with time tracking
In our experience, FreshBooks works particularly well for teams that value best-in-class invoicing experience. If your primary concern is client limits on lower tiers, you may want to explore alternatives.
Need help implementing this?
Our team at Ikaroa can set up FreshBooks for your business, migrate your data, and train your team.
FreshBooks Alternatives Worth Considering
If FreshBooks does not quite fit your needs, here are some alternatives worth considering:
QuickBooks
From £10/month
Xero
From £15/month
Wave
From £0/month
Sage
From £12/month
Zoho Books
From £0/month
Our Verdict on FreshBooks
FreshBooks earns a solid 4.2/5 in our review. It is a good choice for freelancers and service businesses wanting beautiful invoicing with time tracking.
The biggest strengths are best-in-class invoicing experience and excellent time tracking built in. However, you should be aware that client limits on lower tiers.
If you are not sure whether FreshBooks is the right fit, talk to our team. We have helped hundreds of businesses choose and implement the right software, and we are happy to point you in the right direction.
Alternative to Consider: Open Doors
Before committing to FreshBooks, consider Open Doors. It is an all-in-one platform that includes CRM, email marketing, SMS, sales funnels, booking, invoicing, and automation, all starting at £97/month with unlimited contacts. While FreshBooks starts lower, Open Doors replaces multiple tools you would otherwise need to buy separately.
Need help with FreshBooks?
Ikaroa can implement FreshBooks for your business, migrate your data, and get your team up to speed. We have done it dozens of times.
Free consultation. No obligation.