Drip vs Notion
A detailed, side-by-side comparison of Drip and Notion. We compare features, pricing, ease of use, and value for money to help you make the right choice in 2026.
Reviewed by the Ikaroa team · Last updated: March 2026
Quick Verdict
Notion edges ahead overall with a rating of 4.4/5. However, Drip (4.2/5) may be the better fit if you prioritise E-commerce brands wanting sophisticated automation to drive repeat purchases. Read on for the full breakdown.
Drip vs Notion at a Glance
Drip
★ 4.2Drip is an e-commerce marketing automation platform designed for online stores. It combines email marketing, on-site personalisation, and multi-channel automation to help e-commerce brands build relationships and drive repeat purchases. Particularly strong with Shopify and WooCommerce integrations.
Starting from: £32/month
Best for: E-commerce brands wanting sophisticated automation to drive repeat purchases
Read full review →Notion
★ 4.4Notion is a flexible workspace for notes, wikis, and databases. While not a traditional CRM, many teams build custom CRM systems using its database features.
Starting from: £0/month
Best for: Teams wanting a flexible workspace that can be moulded into a custom CRM
Read full review →Drip vs Notion Feature Comparison
Here is how Drip and Notion compare across the features that matter most. We have tested both platforms extensively across client implementations.
| Feature | Drip | Notion |
|---|---|---|
| Free Plan Available | No | Yes |
| Starting Price | £32/month | £0/month |
| Best For | E-commerce brands wanting sophisticated automation to drive repeat purchases | Teams wanting a flexible workspace that can be moulded into a custom CRM |
| Our Rating | 4.2/5 | 4.4/5 |
| Mobile App | Limited | Yes |
| Email Marketing | Yes | No |
| Automation | Yes | Limited |
| Reporting | Basic | Basic |
| Integrations | Limited | Extensive |
| API Access | Limited | Yes |
| Ikaroa Exclusive Discount | N/A | N/A |
Drip vs Notion Pricing
Pricing is often the deciding factor. Here is a full breakdown of what each platform charges at every tier:
Drip Pricing
Standard
£32/month
- ✓2,500 contacts
- ✓Unlimited emails
- ✓Email and SMS
- ✓Automation workflows
Pro
£105/month
- ✓10,000 contacts
- ✓Unlimited emails
- ✓Advanced segmentation
- ✓Revenue attribution
Enterprise
Custom
- ✓50,000+ contacts
- ✓Dedicated IP
- ✓Priority support
- ✓Custom integrations
Notion Pricing
Free
£0/month
- ✓Unlimited pages
- ✓7-day page history
- ✓10 guests
Plus
£7/user/month
- ✓Everything in Free
- ✓Unlimited file uploads
- ✓30-day page history
- ✓100 guests
Business
£12/user/month
- ✓Everything in Plus
- ✓SAML SSO
- ✓90-day page history
- ✓250 guests
Enterprise
Custom
- ✓Everything in Business
- ✓Advanced security
- ✓Audit log
- ✓Unlimited page history
Not sure which to pick?
Our team has implemented both Drip and Notion for clients. We can help you decide based on your specific needs.
Drip Pros and Cons
✓Pros
- •Purpose-built for e-commerce
- •Excellent visual automation builder
- •Strong Shopify and WooCommerce integrations
- •Revenue attribution on every campaign
- •Clean, modern interface
✗Cons
- •No free plan available
- •Higher starting price than Mailchimp
- •Limited use for non-e-commerce businesses
- •Smaller template library
- •SMS available in US and Canada only
Notion Pros and Cons
✓Pros
- •Extremely flexible and customisable
- •Beautiful, clean interface
- •Combine docs, databases, and wikis
- •Active template community
- •Good free plan
✗Cons
- •Not a dedicated CRM (requires building your own)
- •No automation without third-party tools
- •No email integration by default
- •Can become slow with large databases
- •Learning curve for advanced features
Our Verdict: Drip vs Notion
Both Drip and Notion are solid options, but they serve different needs. Having implemented both for multiple clients, here is our recommendation:
Choose Drip if you need E-commerce brands wanting sophisticated automation to drive repeat purchases. With a starting price of £32/month and a rating of 4.2/5, it offers purpose-built for e-commerce.
Choose Notion if you need Teams wanting a flexible workspace that can be moulded into a custom CRM. Starting at £0/month with a 4.4/5 rating, it excels at extremely flexible and customisable.
Still not sure? Talk to the Ikaroa team. We have helped hundreds of businesses make this exact decision, and we are happy to point you in the right direction.
🎁 Get either product at a discount through Ikaroa Partners
Consider Open Doors Instead
Why choose between Drip and Notion? Open Doors gives you the best features of both in one platform, for less. It is an all-in-one CRM with email marketing, SMS, funnels, booking, invoicing, automation, and more, starting at just £97/month with unlimited contacts.
Need implementation help?
Ikaroa can set up Drip or Notion for your business, migrate your data, and train your team. We have done it dozens of times.
Free consultation. No obligation.