Campaign Monitor Review 2026
Reviewed by the Ikaroa team · Last updated: March 2026
Overview
Campaign Monitor is a premium email marketing platform known for its beautiful, professionally designed templates and brand-focused approach. Popular with design-conscious brands and agencies, it offers excellent template customisation, link review tools, and sophisticated analytics. Ideal for businesses where email design quality is a top priority.
We have been working with Campaign Monitor across multiple client projects since 2006, and this review reflects our hands-on experience implementing it for businesses of all sizes. Founded in 2004 and headquartered in Sydney, Australia, Campaign Monitor has established itself as a solid option in the email marketing category.
Starting Price
£7/month
Founded
2004
Headquarters
Sydney, Australia
Our Rating
4/5
Campaign Monitor Key Features
Campaign Monitor offers a comprehensive feature set that covers the core needs of most businesses in the email marketing space. Here are the standout features we have tested:
Campaign Monitor Pricing in 2026
Campaign Monitor pricing starts at £7/month and scales up based on features and team size. Here is a breakdown of every tier:
Campaign Monitor Pricing
Lite
£7/month
- ✓500 contacts
- ✓2,500 emails/month
- ✓Core email features
- ✓Basic analytics
Essentials
£16/month
- ✓500 contacts
- ✓Unlimited emails
- ✓Automation
- ✓A/B testing
- ✓Time zone sending
Premier
£130/month
- ✓500 contacts
- ✓Unlimited emails
- ✓Advanced segmentation
- ✓Send time optimisation
- ✓Phone support
Campaign Monitor Pros and Cons
Based on our experience implementing Campaign Monitor for clients, here is what we like and what could be better:
✓Pros
- •Beautiful, professionally designed templates
- •Excellent drag-and-drop email builder
- •Strong brand management tools
- •Good analytics and reporting
- •Clean, intuitive interface
✗Cons
- •No free plan available
- •Pricing is higher than competitors for similar features
- •Automation is less powerful than ActiveCampaign
- •Limited landing page functionality
- •Smaller integration ecosystem
Who Is Campaign Monitor Best For?
Design-conscious brands and agencies wanting beautiful email campaigns
In our experience, Campaign Monitor works particularly well for teams that value beautiful, professionally designed templates. If your primary concern is no free plan available, you may want to explore alternatives.
Need help implementing this?
Our team at Ikaroa can set up Campaign Monitor for your business, migrate your data, and train your team.
Campaign Monitor Alternatives Worth Considering
If Campaign Monitor does not quite fit your needs, here are some alternatives worth considering:
ActiveCampaign
From £12/month
Brevo
From £0/month
Mailchimp
From £0/month
ConvertKit
From £0/month
Klaviyo
From £0/month
Our Verdict on Campaign Monitor
Campaign Monitor earns a solid 4/5 in our review. It is a good choice for design-conscious brands and agencies wanting beautiful email campaigns.
The biggest strengths are beautiful, professionally designed templates and excellent drag-and-drop email builder. However, you should be aware that no free plan available.
If you are not sure whether Campaign Monitor is the right fit, talk to our team. We have helped hundreds of businesses choose and implement the right software, and we are happy to point you in the right direction.
Alternative to Consider: Open Doors
Before committing to Campaign Monitor, consider Open Doors. It is an all-in-one platform that includes CRM, email marketing, SMS, sales funnels, booking, invoicing, and automation, all starting at £97/month with unlimited contacts. While Campaign Monitor starts lower, Open Doors replaces multiple tools you would otherwise need to buy separately.
Need help with Campaign Monitor?
Ikaroa can implement Campaign Monitor for your business, migrate your data, and get your team up to speed. We have done it dozens of times.
Free consultation. No obligation.