HubSpot CRM vs Monday.com
A detailed, side-by-side comparison of HubSpot CRM and Monday.com. We compare features, pricing, ease of use, and value for money to help you make the right choice in 2026.
Reviewed by the Ikaroa team · Last updated: March 2026
Quick Verdict
HubSpot CRM edges ahead overall with a rating of 4.5/5. However, Monday.com (4.3/5) may be the better fit if you prioritise Teams needing project management and CRM in a single platform. Read on for the full breakdown.
HubSpot CRM vs Monday.com at a Glance
HubSpot CRM
★ 4.5HubSpot offers a free CRM with powerful marketing, sales, and service tools. Popular with small to mid-sized businesses for its generous free tier and intuitive interface.
Starting from: £0/month
Best for: Small to mid-sized businesses wanting a free starting point with room to grow
Read full review →Monday.com
★ 4.3Originally a project management tool, Monday.com now offers a capable CRM built on its flexible work OS platform. Great for teams that need project and client management in one place.
Starting from: £0/month (2 users)
Best for: Teams needing project management and CRM in a single platform
Read full review →HubSpot CRM vs Monday.com Feature Comparison
Here is how HubSpot CRM and Monday.com compare across the features that matter most. We have tested both platforms extensively across client implementations.
| Feature | HubSpot CRM | Monday.com |
|---|---|---|
| Free Plan Available | Yes | Yes |
| Starting Price | £0/month | £0/month (2 users) |
| Best For | Small to mid-sized businesses wanting a free starting point with room to grow | Teams needing project management and CRM in a single platform |
| Our Rating | 4.5/5 | 4.3/5 |
| Mobile App | Yes | Yes |
| Email Marketing | Yes | No |
| Automation | Yes | Yes |
| Reporting | Yes | Basic |
| Integrations | Extensive | Extensive |
| API Access | Limited | Limited |
| Ikaroa Exclusive Discount | N/A | N/A |
HubSpot CRM vs Monday.com Pricing
Pricing is often the deciding factor. Here is a full breakdown of what each platform charges at every tier:
HubSpot CRM Pricing
Free
£0/month
- ✓Contact management
- ✓Email tracking
- ✓Deal pipeline
- ✓Live chat
Starter
£18/month
- ✓Everything in Free
- ✓Email marketing
- ✓Ad management
- ✓Landing pages
Professional
£720/month
- ✓Everything in Starter
- ✓Automation
- ✓Custom reporting
- ✓Teams
Enterprise
£3,000/month
- ✓Everything in Professional
- ✓Advanced permissions
- ✓Predictive lead scoring
- ✓Custom objects
Monday.com Pricing
Free
£0/month (2 users)
- ✓Up to 1,000 contacts
- ✓Web forms
- ✓Kanban view
Basic
£10/seat/month
- ✓Unlimited contacts
- ✓Unlimited pipelines
- ✓Mobile app
Standard
£14/seat/month
- ✓Everything in Basic
- ✓Email integration
- ✓Activity management
- ✓Quotes
Pro
£24/seat/month
- ✓Everything in Standard
- ✓Email tracking
- ✓Sales forecasting
- ✓Automations
Enterprise
Custom
- ✓Everything in Pro
- ✓Lead scoring
- ✓Advanced analytics
- ✓Enterprise security
Not sure which to pick?
Our team has implemented both HubSpot CRM and Monday.com for clients. We can help you decide based on your specific needs.
HubSpot CRM Pros and Cons
✓Pros
- •Generous free tier with no time limit
- •Excellent user interface and onboarding
- •All-in-one platform (marketing, sales, service)
- •Huge integration marketplace (1,000+)
- •Strong community and learning resources
✗Cons
- •Gets expensive quickly at Professional tier
- •Free plan has HubSpot branding
- •Limited customisation on lower tiers
- •Annual contracts on paid plans
- •Per-seat pricing adds up for larger teams
Monday.com Pros and Cons
✓Pros
- •Extremely flexible and visual
- •Combines project management with CRM
- •Intuitive drag-and-drop interface
- •Strong automation capabilities
- •Good collaboration features
✗Cons
- •CRM features less mature than dedicated CRM tools
- •Can get expensive with many users
- •Minimum seat requirements on paid plans
- •Steep learning curve for complex setups
- •Storage limits on lower tiers
Our Verdict: HubSpot CRM vs Monday.com
Both HubSpot CRM and Monday.com are solid options, but they serve different needs. Having implemented both for multiple clients, here is our recommendation:
Choose HubSpot CRM if you need Small to mid-sized businesses wanting a free starting point with room to grow. With a starting price of £0/month and a rating of 4.5/5, it offers generous free tier with no time limit.
Choose Monday.com if you need Teams needing project management and CRM in a single platform. Starting at £0/month (2 users) with a 4.3/5 rating, it excels at extremely flexible and visual.
Still not sure? Talk to the Ikaroa team. We have helped hundreds of businesses make this exact decision, and we are happy to point you in the right direction.
🎁 Get either product at a discount through Ikaroa Partners
Consider Open Doors Instead
Why choose between HubSpot CRM and Monday.com? Open Doors gives you the best features of both in one platform, for less. It is an all-in-one CRM with email marketing, SMS, funnels, booking, invoicing, automation, and more, starting at just £97/month with unlimited contacts.
Need implementation help?
Ikaroa can set up HubSpot CRM or Monday.com for your business, migrate your data, and train your team. We have done it dozens of times.
Free consultation. No obligation.